Business Analyst
About the role
The Business Analyst at Digitweb Lanka Pvt Ltd will be based on-site in Jaffna, Sri Lanka, working full-time with internal teams and international partners. The role focuses on gathering and analyzing business requirements, documenting workflows, and translating client needs into functional specifications for digital marketing and ecommerce solutions. Key responsibilities include preparing reports and dashboards, identifying process and system improvements, supporting the implementation of new tools, and ensuring projects meet business objectives and quality standards. The position requires strong analytical, documentation, and communication skills, as well as knowledge of ecommerce and digital marketing concepts.
Must have
- Ability to analyze business processes, gather requirements, and create clear documentation, including use cases, user stories, and workflow diagrams.
- Strong skills in data analysis and reporting, with experience using spreadsheets, BI tools, or analytics platforms to derive insights and support decision-making.
- Knowledge of ecommerce platforms, digital marketing concepts, SEO, and customer journey optimization to align solutions with business goals.
- Proficiency in stakeholder communication, including facilitating meetings, managing expectations, and translating technical information into business terms.
- Attention to detail and strong organizational skills, with the ability to manage multiple tasks and priorities in a fast-paced environment.
- Bachelor’s degree in Business, Information Technology, Management, or a related field, or equivalent practical experience.
- Comfort working with international teams and clients, with good written and spoken communication skills in English.
Nice to have
- Experience working in digital marketing, ecommerce, or IT services environments is an advantage.
Technologies
- E-commerce
- SEO
Highlights
The position is on-site in Jaffna, Sri Lanka, and requires working closely with international teams and clients. Good written and spoken English communication skills are necessary. Experience in digital marketing, ecommerce, or IT services is considered an advantage.
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