AI Performance Marketer
About the role
The AI Performance Marketer at Oceans will take full ownership of paid acquisition campaigns across Meta and Google for a client in the private medical imaging and proactive health sector. The role is hands-on, requiring the candidate to build, launch, optimize, and scale performance marketing campaigns, as well as construct conversion experiences, tracking infrastructure, and AI automation systems. Responsibilities include managing day-to-day campaign strategy, conversion rate optimization, performance creative development, analytics and tracking, and building AI-driven growth automations. The position collaborates closely with the Chief Revenue Officer, Founder/CEO, and other growth team members, and receives support from an Operations Manager. Oceans values T-shaped individuals with deep expertise in paid media and broad skills in CRO, AI workflow engineering, and regulatory-compliant copywriting.
Must have
- Extensive hands-on media buying experience across Meta Ads and Google Ads (Search & Performance Max) with a proven track record of scaling paid campaigns profitably. Experience in D2C, e-commerce, health-tech, or regulated advertising environments (e.g., ASA/CAP compliance) is strongly preferred
- Expert proficiency in Meta Ads Manager, Meta Events Manager, Google Ads, Google Tag Manager (GTM), Meta CAPI, Google Analytics, and landing page builder platforms
- Advanced capability in technical tracking setup, enhanced/offline conversions, pixel troubleshooting, attribution modeling, GTM configuration, and interpreting commercial CAC/ROAS performance metrics
- Demonstrated experience building and deploying production-level AI workflows, automations, and scripts using APIs, MCPs, and platforms such as Claude Code, Codex, or equivalent technical tools. Candidates must be able to demonstrate working AI workflows or automations they have personally built and deployed. Regular use of consumer AI tools for research, copywriting, or brainstorming alone is not sufficient
- Highly autonomous individual contributor with a hands-on execution focus, strong creative judgment, and a desire to build systems end-to-end without developer dependency
Technologies
- Agentic AI
- Claude Code
- E-commerce
- Google Ads
- Google Analytics
- Google Tag Manager
- MCP
Highlights
This is a remote role but requires a split shift with some overlap with the client's time zone and mandatory in-person training during the first 3.5 weeks. Only one application per year is allowed; if a candidate is a better fit for another role, Oceans will route the application accordingly. A practical exercise or test task is part of the evaluation process. Diversity and inclusion are emphasized.
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