AI SEO, Website & App Digital Marketing Specialist
About the role
This role is for a highly skilled, proactive, and results-driven specialist in AI SEO, website and app development, marketing automation, and digital marketing. The successful candidate will be responsible for improving Google search visibility, building and optimizing websites and applications using modern AI development platforms, automating SEO workflows, and supporting business growth through email campaigns and social media marketing. The position involves technical SEO audits, keyword research, competitor analysis, website and app development with AI-powered platforms, marketing automation, and email and social media campaign management. Applicants must demonstrate practical skills and measurable results from previous projects during the interview.
Must have
- Conduct technical SEO audits, keyword research, competitor analysis, on-page and off-page optimisation, and ethical link building.
- Improve Google rankings, organic traffic, indexing, website speed, Core Web Vitals, metadata, schema markup, and internal linking.
- Optimise content for Google Search, AI Overviews, AI Mode, and relevant AI-powered search platforms.
- Identify high-value keywords, search intent, long-tail keywords, and conversion opportunities.
- Build, launch, maintain, and optimise websites, web applications, landing pages, and business tools using AI-powered platforms.
- Work with Base44, Lovable, Bolt.new, Replit, Cursor, Windsurf, and similar vibe-coding tools.
- Use AI coding assistants to implement features, fix bugs, improve user experience, and integrate APIs, forms, databases, and third-party services.
- Ensure websites and applications are mobile-friendly, fast, secure, accessible, and SEO-ready.
- Understand HTML, CSS, JavaScript, React, Next.js, website hosting, domain configuration, and technical SEO requirements.
- Automate keyword tracking, website audits, content planning, reporting, lead collection, and repetitive SEO tasks.
- Develop AI-powered workflows using n8n, Make, Zapier, Python, APIs, and AI assistants.
- Integrate website forms, CRM systems, analytics, and marketing tools to improve efficiency and lead management.
- Build scalable processes for publishing, monitoring, and optimising content while maintaining quality and accuracy.
- Plan and execute email marketing campaigns, sales outreach, lead nurturing, and follow-up sequences.
- Use AI to research target audiences, personalise campaign content, and improve email engagement and conversions.
- Work with tools such as HubSpot, Mailchimp, Brevo, ActiveCampaign, and similar platforms.
- Manage and optimise social media marketing across LinkedIn, Facebook, Instagram, and other relevant platforms.
- Create content calendars, social media posts, campaign creatives, and other relevant platforms.
Technologies
- CRM
- CSS
- HTML
- HubSpot
- JavaScript
- n8n
- Next.js
- Python
- React
- SEO
- Zapier
Highlights
The role is fully remote and operates on Australian business hours (8:00 AM – 5:00 PM, Monday to Friday). Experience working with Australian companies is preferred. Applications should be sent to support@frnet.com.au.